Are You Not Entertained

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Are You Not Entertained *

By Luke Gerken

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By Luke Gerken *

ARE YOU NOT ENTERTAINED? is an exploratory documentary highlighting the recent cultural shift in British sport event presentation. 

Through discussions with highly experienced members of the industry and an extensive theoretical understanding of sports consumers’ behaviour, the project provides a detailed observation of the industry's past and current states and assimilates the projected future direction. There is little highlight on the sports event and supporter experience, rather a focus on the sports teams in isolation. This project creates the opportunity to discuss the rapid development and drive conversation across the sports and events industries, respectively.

Role: Assistant Producer, Videographer, Photographer

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